Uruguay and France failed to follow the lead set by South Africa and Mexico earlier in the day with a dour encounter at the Cape Town Stadium.
The host nation and Mexico battled out a thrilling 1-1 draw to open South Africa 2010 but this meeting failed to hit any real heights even when Uruguay were reduced to 10 men after Nicolas Lodeiro's second half dismissal for two bookable offences.
France should have taken the lead after just seven minutes after wonderful work from Franck Ribery as he skipped down the left wing and delivered a fine ball into the six-yard box that Sidney Govou failed to capitalise on.
With the goal at his mercy, Govou slipped his effort wide of the far post when he should have done much better.
Luis Suarez, who scored 49 goals last season for Dutch side Ajax, had Uruguay's best early opportunity but shot over the bar from outside the box.
Uruguay did improve as the game evolved and Diego Forlan had a fine opportunity after 16 minutes when he fired a shot from just inside the box, although Hugo Lloris managed to comfortably save the attempt.
Yoann Gourcuff then caused Uruguay huge alarm after 18 minutes when he surprisingly curled a free-kick towards the top corner but goalkeeper Fernando Muslera managed to eventually punch clear.
The game entered a lull as half-time approach as neither side really pushed forward.
Possession was equally shared and both defences were too disciplined to offer any golden opportunities to the other team.
After the interval, the game continued its pedestrian nature, as again both sides cancelled the other out, although Forlan did have one fine opportunity from close out but shot over the crossbar.
A Jeremy Toulalan effort from long range failed to really concern Muslera as memories of the game's bright start continued to decrease by the moment and Ribery also slashed an effort wide from outside the box.
As the end approached, France coach Raymond Domenech brought on Florent Malouda, Thierry Henry and Andre-Pierre Gignac as Les Blues went for the win.
They should have been helped by Lodeiro's dismissal, but the South Americans stood firm in a frantic last 10 minutes to hold onto a draw.
And Group A is now beautifully poised with all four sides currently on one point.